Policy intelligence desk · English · EU + British Isles

How Europe is adopting AI — without the slogans.

Flint Brief reads the EU AI Act article by article, prices SME adoption work in euros, and names the advisors worth talking to.

Read the briefings Editorial line RSS

Status board

EU AI Act, at a glance.

Next deadline

T−76 days

· Main application

In force since

Art. 4 literacy · Art. 5 prohibited practices

Penalty cap

€35M · 7%

Of worldwide turnover for prohibited practices · Art. 99

Briefings live

3 editions

Last verified

Regulatory watch

EU AI Act — implementation timeline

  1. In force

    Prohibited practices (Art. 5) and AI literacy obligation (Art. 4).

  2. In force

    General-purpose AI rules and governance bodies operational.

  3. Main application

    High-risk systems (Annex III) and transparency duties (Art. 50).

  4. Grandfathered

    High-risk systems already on the market must come into compliance.

Source: Regulation (EU) 2024/1689 — EUR-Lex.

Latest dispatch

Brief № 003 Regulation 4 primary sources

EU AI Act for SMEs: the August 2026 cliff edge

Most EU AI Act obligations enter application on 2 August 2026. What EU SMEs must do, what waits till 2027, and what most can ignore.

Wide interior view of the European Parliament plenary chamber in Brussels with members of parliament seated in concentric tiers around the speaker's podium.

Recent briefings

More from the desk.

All editions 

Coverage

Four beats. One desk.

Regulation

The EU AI Act, read line by line.

Articles 4, 6, 50 and Annex III in plain English, with EUR-Lex references. What applies on 2 August 2026, what waits until 2027, what most small businesses can safely ignore.

Market

Cost benchmarks in euros.

Project costs compared across Belgium, the Netherlands, Germany, France, Ireland and the Nordics. SME-relevant budget ranges, not enterprise quotes.

Advisors

Honest reviews of advisors.

London, Dublin, Amsterdam, Berlin, Paris boutiques and the pan-European mid-market. Same criteria for everyone, including this site's publisher.

Strategy

Post-mortems of failed frameworks.

Which 2024–2025 'AI Transformation Roadmaps' have quietly been retired, what killed them, and what replaced them in 2026.

Source methodology

How we cite, in four tiers.

  1. 01 · Primary

    Regulations, treaties, court rulings, official journals. EUR-Lex by article.

  2. 02 · Official

    EU institutions, national authorities, statistical bodies, regulators.

  3. 03 · Secondary

    Firms' own pages and case studies. Used to describe firms, never as proof of figures.

  4. 04 · Data

    Datasets and indicators (DESI, CEDEFOP, Eurostat) with dated lookup.

Every briefing lists its sources, dated by the day of lookup, with the tier shown in the margin. See an example